Author: James Ward
Date Published:
Bayer's social media mistake - challenges for the pharmaceutical industry
Bayer UK got caught in the social media minefield by tweeting headlines from their press releases. While this was likely a case of...
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James provides innovative web design, system architecture and technical services for a variety of clients including patient organizations, pharma companies and health provider organizations.
James has extensive experience in managing successful alliance development campaigns including patient workshops on Global IP in South America and in Europe and “reverse bus trips” of patients from Canada to the U.S. to highlight access barriers inherent in a single payer health care system.